GRAX

GRAX is a Salesforce Data Lifecycle Management Platform founded in 2018, headquartered in Boston, Massachusetts. The company specializes in helping enterprises protect, backup, archive, recover, and reuse their Salesforce data. GRAX captures a complete record of every change to data over time, allowing businesses to store backup and archive data in their own cloud environments, such as AWS, Azure, and GCP. This historical data can be analyzed alongside live data, enhancing decision-making and insights. The platform offers a range of services, including data backup and recovery, long-term archiving, data reuse for analytics, data replication, and integration with data lakes. GRAX primarily serves large enterprises across various sectors, including healthcare, technology, finance, and the food industry, focusing on those that utilize Salesforce as their CRM system. The company emphasizes customer-controlled storage and a unified data infrastructure, making it a key player in Salesforce data protection and lifecycle management.